Global Luxury Perfume Market Size, Share, Trends, Industry Growth by End-User (Female, Male, Unisex), by Price Range (Mass, Premium, Ultra Premium)), by Distribution Channel, by Region, and Forecast to 2030

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The global luxury perfume market size was valued at around USD 12 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 6.8% from 2023 to 2030. The increasing demand for premium fragrances among consumers and the rising consumer awareness regarding ingredients and sustainability are some major factors driving the industry’s growth. Furthermore, the rising brand awareness among consumers, increasing disposable income, and the growing popularity of online sales channels are further anticipated to fuel the market growth over the forecast period.

Increasing disposable income: As the global economy continues to grow, more people have higher disposable incomes that allow them to afford luxury products such as high-end perfumes.

Rising demand for premium fragrances: Consumers are increasingly looking for premium, high-quality fragrances that they can use for special occasions or to make a statement about their personal style.

Growing popularity of online sales channels: The rise of e-commerce has made it easier for consumers to purchase luxury perfumes from the comfort of their own homes, leading to increased sales.

Brand image and prestige: Luxury perfume brands are often associated with high status and prestige, and consumers are willing to pay a premium for products that are perceived as exclusive and high-end.

Increasing consumer awareness about ingredients and sustainability: Consumers are becoming more conscious of the ingredients used in their personal care products, and are looking for sustainable and environmentally-friendly options. Luxury perfume brands are responding to this trend by offering natural and organic fragrances, as well as sustainable packaging options.

Global Luxury Perfume Market Attributes:

Benchmark Year 2022
Market Size ~ USD 12 Billion in 2022
Market Growth (CAGR) ~ 6.8% (2023-2030)
Largest Market Share lock
Analysis Period 2020-2030
Market Players Chanel S.A., Estée Lauder Companies Inc., Guccio Gucci S.p.A, Hermès International S.A., Ralph Lauren Corporation, and Others

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Market Segment Insights:

Global Luxury Perfume Market Analysis by End-User

The global luxury perfume market can be analyzed by end-user, which includes male, female, and unisex fragrances. The demand for luxury perfumes is driven by the growing trend of personal grooming and increasing consumer disposable income, which has resulted in the higher spending power of consumers on luxury items. The female segment dominates the market due to the higher purchasing power of women and their willingness to spend on high-end perfumes. However, the male segment is also witnessing significant growth, driven by the growing trend of male grooming and increasing awareness of personal hygiene among men. Unisex fragrances, on the other hand, are gaining popularity due to the increasing demand for gender-neutral products and the growing trend of unisex fashion.

Global Luxury Perfume Market Analysis by Price Range

The global luxury perfume market analysis by price range can be divided into three segments: mass market, premium, and ultra-premium. The dominant segment of the global market by price range is the premium segment. This is because customers are willing to pay a premium for a high-quality fragrance that offers a unique and luxurious experience. Additionally, this segment offers a wider range of fragrances and brands compared to the ultra-premium segment, which caters to a niche market. However, the mass market segment also plays a significant role in the market as it caters to a larger population with more affordable options.

Mass Market: This segment includes perfumes that are affordable and easily accessible to the mass population. The price range for this segment is usually between $20 to $50.

Premium: This segment includes high-quality perfumes that are marketed towards customers who are willing to spend a little more for a luxurious fragrance. The price range for this segment is usually between $50 to $200.

Ultra-Premium: This segment includes the most expensive and exclusive luxury perfumes available in the market. These perfumes are marketed towards customers who are looking for the highest quality and rarest ingredients. The price range for this segment is usually above $200.

The luxury perfume market research report presents the analysis of each segment from 2020 to 2030 considering 2022 as the base year for the research. The compounded annual growth rate (CAGR) for each respective segment is calculated for the forecast period from 2023 to 2030.

Historical & Forecast Period

  • 2020-21 – Historical Year
  • 2022 – Base Year
  • 2023-2030 – Forecast Period

Global Luxury Perfume Market Segmentation:

Luxury Perfume Market by End-User:

  • Female
  • Male
  • Unisex

Luxury Perfume Market by Price Range:

  • Below US$ 50 (Mass)
  • US$ 50 – US$ 200 (Premium)
  • Above US$ 200 (Ultra Premium)

Luxury Perfume Market by Distribution Channel:

  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Departmental Stores
  • Multi-brand Stores
  • Online Retailers
  • Direct Sales
  • Others

Luxury Perfume Market by Region:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Luxury Perfume Market: Geographic Coverage

Geographically, the luxury perfume market report comprises dedicated sections centering on the regional market revenue and trends. The luxury perfume market has been segmented on the basis of geographic regions into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. The luxury perfume market has been extensively analyzed on the basis of various regional factors such as demographics, gross domestic product (GDP), inflation rate, acceptance, and others. Luxury perfume market estimates have also been provided for the historical years 2020 & 2021 along with forecasts for the period from 2023 – 2030.

Luxury Perfume Market: Competitive Assessment

Some of the prominent market players operating in the global luxury perfume market are Chanel S.A., Estée Lauder Companies Inc., Guccio Gucci S.p.A, Hermès International S.A., and Ralph Lauren Corporation. Companies are exploring markets through expansion, new investment, the introduction of new services, and collaboration as their preferred strategies. For instance:

  • In February 2022, Chanel launched its new line of fragrances called “Les Eaux de Chanel,” inspired by the French Riviera. The line includes three fragrances: “Riviera,” “Cap Martin,” and “Beaulieu.”
  • In November 2021, Louis Vuitton launched its new fragrance for men called “Immensité,” which is part of the brand’s “Les Colognes” collection. The fragrance features notes of ginger, grapefruit, and ambergris.
  • In September 2021, Gucci launched its new unisex fragrance called “Aria,” which is the first fragrance created by the brand’s creative director, Alessandro Michele. The fragrance features notes of musk, jasmine, and tuberose.
  • In July 2021, Hermès launched its new fragrance for men called “H24,” which features notes of clary sage, narcissus, and rosewood. The fragrance is packaged in a recyclable bottle made from 100% recycled glass.
  • In May 2021, Dior launched its new fragrance for men called “Sauvage Le Parfum,” which is a more intense version of the brand’s popular “Sauvage” fragrance. The fragrance features notes of bergamot, vanilla, and amber.

List of Key Companies:

  • Chanel S.A.
  • Estée Lauder Companies Inc.
  • Guccio Gucci S.p.A
  • Hermès International S.A.
  • Ralph Lauren Corporation
  • Gianni Versace S.r.l.
  • Luxury Fragrance Company
  • LVMH
  • L’Oréal S.A
  • Coty Inc.
  • PVH Corp.

Key Questions Answered by Luxury Perfume Market Report

  • Global luxury perfume market forecasts from 2023-2030
  • Regional market forecasts from 2023-2030 covering Asia-Pacific, North America, Europe, Middle East & Africa, and Latin America
  • Country-level forecasts from 2023-2030 covering 15 major countries from the regions as mentioned above
  • Luxury perfume submarket forecasts from 2023-2030 covering the market by end-user, price range, distribution channel, and geography
  • Various industry models such as SWOT analysis, Value Chain Analysis about the market
  • Analysis of the key factors driving and restraining the growth of the global, regional, and country-level luxury perfume markets from 2023-2030
  • Competitive Landscape and market positioning of the top 10 players operating in the market
Luxury Perfume Market
Table of Content:

1. Preface


1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Phase I – Secondary Research
1.3.2. Phase II – Primary Research
1.3.3. Phase III – Expert Panel Review
1.4. Assumptions

 

2. Executive Summary


2.1. Global Luxury Perfume Market Portraiture
2.2. Global Luxury Perfume Market, by End-User, 2022 (USD Mn)
2.3. Global Luxury Perfume Market, by Price Range, 2022 (USD Mn)
2.4. Global Luxury Perfume Market, by Distribution Channel, 2022 (USD Mn)
2.5. Global Luxury Perfume Market, by Geography, 2022 (USD Mn)

 

3. Global Luxury Perfume Market Analysis


3.1. Luxury Perfume Market Overview
3.2. Market Inclination Insights
3.3. Market Dynamics
3.3.1. Drivers
3.3.2. Challenges
3.3.3. Opportunities
3.4. Attractive Investment Proposition
3.5. Competitive Analysis
3.6. Porter’s Five Force Analysis
3.6.1. Bargaining Power of Suppliers
3.6.2. Bargaining Power of Buyers
3.6.3. Threat of New Entrants
3.6.4. Threat of Substitutes
3.6.5. Degree of Competition
3.7. PESTLE Analysis
3.8. COVID-19 Impact Analysis

 

4. Global Luxury Perfume Market By End-User, 2020 – 2030 (USD Mn)


4.1. Overview
4.2. Female
4.3. Male
4.4. Unisex

 

5. Global Luxury Perfume Market By Price Range, 2020 – 2030 (USD Mn)


5.1. Overview
5.2. Below US$ 50 (Mass)
5.3. US$ 50 - US$ 200 (Premium)
5.4. Above US$ 200 (Ultra Premium)

 

6. Global Luxury Perfume Market By Distribution Channel, 2020 – 2030 (USD Mn)


6.1. Overview
6.2. Hypermarkets/Supermarkets
6.3. Specialty Stores
6.4. Departmental Stores
6.5. Multi-brand Stores
6.6. Online Retailers
6.7. Direct Sales
6.8. Others

 

7. North America Luxury Perfume Market Analysis and Forecast, 2020 – 2030 (USD Mn)


7.1. Overview
7.2. North America Luxury Perfume Market by End-User, (2020-2030 USD Mn)
7.3. North America Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
7.4. North America Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
7.5. North America Luxury Perfume Market by Country, (2020-2030 USD Mn)
7.5.1. U.S.
7.5.1.1. U.S. Luxury Perfume Market by End-User, (2020-2030 USD Mn)
7.5.1.2. U.S. Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
7.5.1.3. U.S. Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
7.5.2. Canada
7.5.2.1. Canada Luxury Perfume Market by End-User, (2020-2030 USD Mn)
7.5.2.2. Canada Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
7.5.2.3. Canada Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)

 

8. Europe Luxury Perfume Market Analysis and Forecast, 2020 - 2030 (USD Mn)


8.1. Overview
8.2. Europe Luxury Perfume Market by End-User, (2020-2030 USD Mn)
8.3. Europe Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
8.4. Europe Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
8.5. Europe Luxury Perfume Market by Country, (2020-2030 USD Mn)
8.5.1. Germany
8.5.1.1. Germany Luxury Perfume Market by End-User, (2020-2030 USD Mn)
8.5.1.2. Germany Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
8.5.1.3. Germany Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
8.5.2. U.K.
8.5.2.1. U.K. Luxury Perfume Market by End-User, (2020-2030 USD Mn)
8.5.2.2. U.K. Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
8.5.2.3. U.K. Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
8.5.3. France
8.5.3.1. France Luxury Perfume Market by End-User, (2020-2030 USD Mn)
8.5.3.2. France Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
8.5.3.3. France Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
8.5.4. Spain
8.5.4.1. Spain Luxury Perfume Market by End-User, (2020-2030 USD Mn)
8.5.4.2. Spain Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
8.5.4.3. Spain Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
8.5.5. Italy
8.5.5.1. Italy Luxury Perfume Market by End-User, (2020-2030 USD Mn)
8.5.5.2. Italy Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
8.5.5.3. Italy Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
8.5.6. Rest of Europe
8.5.6.1. Rest of Europe Luxury Perfume Market by End-User, (2020-2030 USD Mn)
8.5.6.2. Rest of Europe Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
8.5.6.3. Rest of Europe Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)

 

9. Asia Pacific Luxury Perfume Market Analysis and Forecast, 2020 - 2030 (USD Mn)


9.1. Overview
9.2. Asia Pacific Luxury Perfume Market by End-User, (2020-2030 USD Mn)
9.3. Asia Pacific Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
9.4. Asia Pacific Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
9.5. Asia Pacific Luxury Perfume Market by Country, (2020-2030 USD Mn)
9.5.1. China
9.5.1.1. China Luxury Perfume Market by End-User, (2020-2030 USD Mn)
9.5.1.2. China Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
9.5.1.3. China Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
9.5.2. Japan
9.5.2.1. Japan Luxury Perfume Market by End-User, (2020-2030 USD Mn)
9.5.2.2. Japan Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
9.5.2.3. Japan Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
9.5.3. India
9.5.3.1. India Luxury Perfume Market by End-User, (2020-2030 USD Mn)
9.5.3.2. India Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
9.5.3.3. India Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
9.5.4. Rest of Asia Pacific
9.5.4.1. Rest of Asia Pacific Luxury Perfume Market by End-User, (2020-2030 USD Mn)
9.5.4.2. Rest of Asia Pacific Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
9.5.4.3. Rest of Asia Pacific Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)

 

10. Latin America (LATAM) Luxury Perfume Market Analysis and Forecast, 2020 - 2030 (USD Mn)


10.1. Overview
10.2. Latin America Luxury Perfume Market by End-User, (2020-2030 USD Mn)
10.3. Latin America Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
10.4. Latin America Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
10.5. Latin America Luxury Perfume Market by Country, (2020-2030 USD Mn)
10.5.1. Brazil
10.5.1.1. Brazil Luxury Perfume Market by End-User, (2020-2030 USD Mn)
10.5.1.2. Brazil Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
10.5.1.3. Brazil Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
10.5.2. Mexico
10.5.2.1. Mexico Luxury Perfume Market by End-User, (2020-2030 USD Mn)
10.5.2.2. Mexico Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
10.5.2.3. Mexico Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
10.5.3. Rest of Latin America
10.5.3.1. Rest of Latin America Luxury Perfume Market by End-User, (2020-2030 USD Mn)
10.5.3.2. Rest of Latin America Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
10.5.3.3. Rest of Latin America Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)

 

11. Middle East and Africa Luxury Perfume Market Analysis and Forecast, 2020 - 2030 (USD Mn)


11.1. Overview
11.2. MEA Luxury Perfume Market by End-User, (2020-2030 USD Mn)
11.3. MEA Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
11.4. MEA Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
11.5. Middle East and Africa Luxury Perfume Market, by Country, (2020-2030 USD Mn)
11.5.1. GCC
11.5.1.1. GCC Luxury Perfume Market by End-User, (2020-2030 USD Mn)
11.5.1.2. GCC Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
11.5.1.3. GCC Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
11.5.2. South Africa
11.5.2.1. South Africa Luxury Perfume Market by End-User, (2020-2030 USD Mn)
11.5.2.2. South Africa Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
11.5.2.3. South Africa Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)
11.5.3. Rest of MEA
11.5.3.1. Rest of MEA Luxury Perfume Market by End-User, (2020-2030 USD Mn)
11.5.3.2. Rest of MEA Luxury Perfume Market by Price Range, (2020-2030 USD Mn)
11.5.3.3. Rest of MEA Luxury Perfume Market by Distribution Channel, (2020-2030 USD Mn)

 

12. Company Profiles


12.1. Chanel S.A.
12.1.1. Business Description
12.1.2. Financial Health and Budget Allocation
12.1.3. Product Positions/Portfolio
12.1.4. Recent Development
12.1.5. SWOT Analysis
12.2. Estée Lauder Companies Inc.
12.2.1. Business Description
12.2.2. Financial Health and Budget Allocation
12.2.3. Product Positions/Portfolio
12.2.4. Recent Development
12.2.5. SWOT Analysis
12.3. Guccio Gucci S.p.A
12.3.1. Business Description
12.3.2. Financial Health and Budget Allocation
12.3.3. Product Positions/Portfolio
12.3.4. Recent Development
12.3.5. SWOT Analysis
12.4. Hermès International S.A.
12.4.1. Business Description
12.4.2. Financial Health and Budget Allocation
12.4.3. Product Positions/Portfolio
12.4.4. Recent Development
12.4.5. SWOT Analysis
12.5. Ralph Lauren Corporation
12.5.1. Business Description
12.5.2. Financial Health and Budget Allocation
12.5.3. Product Positions/Portfolio
12.5.4. Recent Development
12.5.5. SWOT Analysis
12.6. Gianni Versace S.r.l.
12.6.1. Business Description
12.6.2. Financial Health and Budget Allocation
12.6.3. Product Positions/Portfolio
12.6.4. Recent Development
12.6.5. SWOT Analysis
12.7. Luxury Fragrance Company
12.7.1. Business Description
12.7.2. Financial Health and Budget Allocation
12.7.3. Product Positions/Portfolio
12.7.4. Recent Development
12.7.5. SWOT Analysis
12.8. LVMH
12.8.1. Business Description
12.8.2. Financial Health and Budget Allocation
12.8.3. Product Positions/Portfolio
12.8.4. Recent Development
12.8.5. SWOT Analysis
12.9. L’Oréal S.A
12.9.1. Business Description
12.9.2. Financial Health and Budget Allocation
12.9.3. Product Positions/Portfolio
12.9.4. Recent Development
12.9.5. SWOT Analysis
12.10. Coty Inc.
12.10.1. Business Description
12.10.2. Financial Health and Budget Allocation
12.10.3. Product Positions/Portfolio
12.10.4. Recent Development
12.10.5. SWOT Analysis
12.11. PVH Corp.
12.11.1. Business Description
12.11.2. Financial Health and Budget Allocation
12.11.3. Product Positions/Portfolio
12.11.4. Recent Development
12.11.5. SWOT Analysis
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