Packaging Printing Equipment Market Size & Growth Report to 2030

The global packaging printing equipment market size is anticipated to register a significant CAGR of around 5% during the forecast period from 2023 to 2030. The market is driven by the increasing demand for packaged products, advancements in printing technology, and the need for brand enhancement and marketing. Customization and personalization trends, along with regulatory compliance and sustainability initiatives, also play a significant role. The rise of e-commerce and direct-to-consumer sales channels further fuels demand, requiring visually appealing and well-branded packaging. The expansion of industries in emerging markets, coupled with the integration of Industry 4.0 principles and automation, contributes to the market’s growth. Additionally, the shift towards digital packaging solutions, including smart labels and interactive packaging, drives the adoption of advanced printing equipment capable of handling new technologies and meeting evolving consumer preferences.

Market Snapshot:

Market Drivers:

• Increasing Demand for Packaging: The rising demand for packaged products across various industries, such as food and beverage, pharmaceuticals, and consumer goods, fuels the need for efficient and high-quality packaging printing equipment.
• Advancements in Printing Technology: Continuous advancements in printing technology, such as digital printing and UV-curable inks, offer improved print quality, faster production speeds, and better customization capabilities, driving the adoption of modern packaging printing equipment.
• Brand Enhancement and Marketing: Packaging printing plays a crucial role in brand enhancement and marketing strategies. High-quality printed packaging helps attract consumers, create brand recognition, and differentiate products on retail shelves.
• Customization and Personalization: Consumers increasingly seek personalized products and packaging. Packaging printing equipment enables manufacturers to offer customized and personalized packaging solutions, catering to individual preferences and market trends.
• Regulatory Compliance and Product Information: Printing equipment allows manufacturers to include essential product information, regulatory labels, and QR codes for track-and-trace purposes, meeting regulatory requirements and enhancing consumer safety.
• Sustainable Packaging Initiatives: The growing focus on sustainable packaging drives the demand for printing equipment capable of using eco-friendly inks and supporting recyclable materials, aligning with environmental objectives.
• E-commerce and Direct-to-Consumer Sales: The rise of e-commerce and direct-to-consumer sales channels increases the demand for packaging printing equipment, as products need to be visually appealing and well-branded for online shoppers.
• Emerging Markets and Industry Expansion: Emerging economies witnessing industrial growth and increased consumer spending contribute to the expansion of the packaging printing equipment market, especially in Asia-Pacific and Latin America.
• Industry 4.0 and Automation: The integration of Industry 4.0 principles and automation in packaging printing equipment enhances production efficiency, reduces downtime, and enables real-time monitoring and data analytics.

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Market Insights:

Market Analysis by Technology:

The global packaging printing equipment market is bifurcated into technology, ink type, packaging type, end-use industry, and geography. on the basis of technology, the digital printing segment is expected to grow at a significant CAGR over the forecast period. Digital printing has witnessed significant growth and widespread adoption due to its versatility, flexibility, and ability to cater to various packaging needs. The rise of on-demand printing, short print runs, and personalized packaging has fueled the demand for digital printing technology. Unlike traditional printing methods like flexography and offset printing, digital printing eliminates the need for expensive plates and allows direct printing from digital files, reducing setup costs and enabling quick job changes.

Additionally, digital printing offers superior color accuracy, sharpness, and high-resolution images, making it suitable for creating visually appealing and eye-catching packaging. It enables packaging companies to respond quickly to changing market trends, launch new products faster, and cater to the increasing demand for customized packaging solutions. Furthermore, as e-commerce and direct-to-consumer sales channels continue to grow, digital printing’s ability to handle variable data and personalized printing further strengthens its dominance. The demand for shorter production cycles, reduced waste, and sustainable printing practices aligns with the capabilities of digital printing, further solidifying its position as the dominant segment in the Packaging Printing Equipment market.

Flexographic Printing: Flexographic printing is a widely used technology for printing on various flexible packaging materials, such as plastic films, paper, and foil. It is known for its high-speed production, cost-effectiveness, and suitability for large print runs.

Offset Printing: Offset printing, also known as lithography, is commonly used for high-quality printing on paperboard, cartons, and corrugated packaging. It offers excellent color reproduction and sharp images, making it suitable for retail and product packaging.

Digital Printing: Digital printing allows for direct printing from digital files, making it highly versatile and suitable for short print runs, personalization, and quick job changes. It is ideal for on-demand printing and customization in the packaging industry.

Gravure Printing: Gravure printing uses engraved cylinders to transfer ink onto the packaging material. It excels in producing high-quality images and is often used for flexible packaging, labels, and shrink sleeves.

Screen Printing: Screen printing involves transferring ink through a mesh screen onto the packaging material. It is commonly used for specialty printing, such as on glass bottles, promotional products, and rigid containers.

Others: This category may include emerging or less common printing technologies used in specialized applications within the packaging industry.

Market Analysis by Ink Type:

On the basis of ink type, the global packaging printing equipment market is further segmented into water-based inks, solvent-based inks, uv-curable inks, and others. the water-based ink segment is estimated to grow at a significant CAGR over the forecast period. Water-based inks have gained prominence due to their eco-friendly nature, low VOC emissions, and suitability for a wide range of packaging applications. As industries increasingly focus on sustainability and environmental responsibility, the demand for water-based inks has surged. Furthermore, the water-based inks are particularly popular for printing on paper and cardboard packaging materials, which are extensively used in various sectors such as food, pharmaceuticals, and consumer goods. These inks offer fast drying times and excellent adhesion to paper substrates, ensuring high-quality prints with minimal smudging or bleeding.

Water-based Inks: Water-based inks are environmentally friendly and widely used for printing on paper and cardboard packaging. They offer low VOC emissions, fast drying times, and are suitable for food and pharmaceutical packaging applications.

Solvent-based Inks: Solvent-based inks provide excellent adhesion and durability, making them suitable for printing on a wide range of packaging materials, including plastics, metals, and flexible films. However, they have higher VOC content and longer drying times compared to water-based inks.

UV-curable Inks: UV-curable inks are cured instantly using ultraviolet light, resulting in fast printing speeds and reduced drying times. They are commonly used for printing on various substrates, including paper, plastics, and glass, offering high-quality and vibrant prints.

Others: This category may include specialty inks, such as metallic inks, fluorescent inks, or conductive inks used for specific packaging applications or to achieve unique effects.

The packaging printing equipment market research report presents the analysis of each segment from 2020 to 2030 considering 2022 as the base year for the research. The compounded annual growth rate (CAGR) for each respective segment is calculated for the forecast period from 2023 to 2030.

Historical & Forecast Period

• 2020-21 – Historical Year
• 2022 – Base Year
• 2023-2030 – Forecast Period

Market Segmentation:

By Technology:

• Flexographic Printing
• Offset Printing
• Digital Printing
• Gravure Printing
• Screen Printing
• Others

By Ink Type:

• Water-based Inks
• Solvent-based Inks
• UV-curable Inks
• Others

By Packaging Type:

• Labels and Tags
• Corrugated Packaging
• Flexible Packaging
• Folding Cartons
• Metal Packaging
• Others

By End-Use Industry:

• Food and Beverage
• Pharmaceuticals
• Personal Care and Cosmetics
• Consumer Goods
• Automotive
• Industrial
• Others

By Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Regional Analysis:

On the basis of region, the Asia Pacific dominated the global packaging printing equipment market in the benchmark year and expected to grow significantly over the forecast period. This vast and diverse region includes countries like China, India, Japan, South Korea, and several Southeast Asian nations. Asia-Pacific has emerged as a powerhouse for the packaging industry, driven by rapid industrialization, expanding consumer base, and a strong manufacturing hub. One of the key factors contributing to Asia-Pacific’s dominance is its rapid industrial growth. The region has witnessed substantial development across various sectors, including food and beverage, pharmaceuticals, and consumer goods, leading to an increased demand for packaging materials and printing equipment. As these industries continue to flourish, the need for efficient packaging printing solutions has surged.

Additionally, the large and growing population in Asia-Pacific has created a vast consumer market for packaged products. The rising disposable income and changing lifestyle preferences have further fueled the demand for diverse and attractive packaging, driving the need for advanced packaging printing equipment. Moreover, Asia-Pacific has become a major manufacturing hub, attracting investments from global companies seeking cost-effective production. The influx of investments has resulted in a higher demand for modern and high-performance packaging printing equipment to meet the stringent quality and efficiency requirements of multinational corporations.

Competitive Assessment:

Some of the major market players operating in the global packaging printing equipment market are Mondi PLC, Sonoco Products Company, Graphics Packaging International LLC, Amcor plc, and Quantum Print and Packaging Store. Companies are exploring markets through expansion, new investment, the introduction of new services, and collaboration as their preferred strategies. For instance:

• In 2022, Avery Dennison Graphics Solutions made a significant move by partnering with Siser North America, aiming to venture into the DIY/crafter market. Siser, a well-established player in the consumer craft market for over four decades, holds a dominant position as a market leader in heat-transfer vinyl and is renowned for its expertise in personalization and modification.
• In 2019, Mondi Plc. unveiled myMomdi.net, an innovative web platform aimed at showcasing their uncoated fine paper (UFP) brands. The platform serves as a valuable resource for professionals in the printing and design industries, providing information about high-quality paper brands, paper recommendations, local distributor contact details, and multimedia content focused on packaging printing. This move by Mondi Plc. aimed to differentiate their UFP brands and raise awareness among industry professionals about the outstanding print and design capabilities offered by their products.
• In July 2019, Graphics Packaging completed the acquisition of Artistic Carton Mill, a company with divisions in Auburn, Indiana, and Elgin, Illinois. As a result of this strategic move, Graphics Packaging strengthened its position as a leading producer of folding cartons and coated recycled paperboard. The acquisition brought about a significant expansion in its product portfolio and production capacity, enabling the company to meet the growing demand from its customers.

Key Companies:

• Mondi PLC
• Sonoco Products Company
• Graphics Packaging International LLC
• Amcor plc
• Quantum Print and Packaging Store
• WS Packaging Group
• Duncan Printing Group
• Ahlstrom-Munksjo
• Autajan CS
• Avery Dennison Corporation

Key Questions Answered by Packaging Printing Equipment Market Report

• Global packaging printing equipment market forecasts from 2023-2030
• Regional market forecasts from 2023-2030 covering Asia-Pacific, North America, Europe, Middle East & Africa, and Latin America
• Country-level forecasts from 2023-2030 covering 15 major countries from the regions as mentioned above
• Packaging printing equipment submarket forecasts from 2023-2030 covering the market by technology, ink type, packaging type, end-use industry, and geography
• Various industry models such as SWOT analysis, Value Chain Analysis about the market
• Analysis of the key factors driving and restraining the growth of the global, regional, and country-level packaging printing equipment markets from 2023-2030
• Competitive Landscape and market positioning of top 10 players operating in the market